The Magic Behind the Spotlight

EP 56

Everyone sees the shine, but few understand the strategy. In this episode, we’re joined by two Marketing and PR powerhouses—Chaka Howard and La’Torria Lemon—to talk about what really goes on behind the scenes of your favorite events, brands, and public figures. From crisis management to media moments, they break down the highs, the hustle, and the hard truths of working in PR.

💬 “They make it look easy, but people have no clue.” — Chaka Howard

💎 “Either be expensive or be free—but never be cheap.” — La’Torria Lemon

This conversation is for anyone building a brand, telling a story, or learning how to own their value.

📍 Topics we cover:

• What PR really involves (it’s more than press releases)

• Building strong media relationships

• Knowing your worth in the industry

• Supporting other women on the climb to the top

Follow our Guests’ IG: @itschakasworld

@latorria_l

🔔 Don’t forget to 👉🏼 subscribe to our channels and add your email to join our Newsletter so you never miss an announcement!

🔗 Follow us on all social media platforms:

@heropinionshow

💻 Website: www.heropinionshow.com

🎧 Listen on Spotify: https://open.spotify.com/show/5rZtIzGiiDhhaBWNcPPi44?si=c_uv1hVoQLqA8r4r7r7D5g

🎧 Listen on Apple Podcast: https://podcasts.apple.com/us/podcast/her-opinion-show/id1747649792

#TheMagicBehindTheSpotlight #WomenInPR #ChakaHoward #LaTorriaLemon #BehindTheScenes #MediaMinds #BrandBuilders #PRGameStrong #RealTalkRealWomen #hermedianetwork